Fri, 01 Jun 2012 05:17:15 GMT | By Bang, additional photos by WireImage
Olivia Palermo for Rochas fragrances

Olivia Palermo for Rochas fragrances



Olivia Palermo for Rochas fragrances (© WireImage)
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Olivia Palermo has been announced as the face of Rochas new fragrance.

The American socialite, model and actress is to front the brand's next fragrance, and is excited to represent and embody the distinctly Parisienne brand's styling.

For more on Olivia Palermo on being Rochas' latest face, click through the gallery.