Stars contribute to Jaeger-LeCoultre’s public auction to raise money for the restoration of classic Chinese films.
At the opening night of the film festival, Jaeger-LeCoultre created a romantic atmosphere in the famous Hotel Waterhouse in Shanghai where more than a 1,000 guests from all over the world and 200 Chinese and foreign media were present to support Jaeger-LeCoultre's public auction party. Jaeger-LeCoultre made a special donation of the Rendez-Vous Night & Day watch to the auction, to demonstrate its continuous support for the development of Chinese film industry.
Many stars responded actively to this public auction, jointly initiated by the Shanghai International Film Festival and Jaeger-LeCoultre, by donating items of special significance in their film careers. Auctioned items included a camera donated by Jia Zhangke and Zhao Tao, an essential piece of equipment used in their films which accompanied the couple to the world's major film festivals; a viewfinder donated by Director Wang Quan'An which was the first gift he offered his wife Zhang Yuqi; and a dress made of antique lace that Miss World Zhang Zilin wore when appearing on the red carpet at the opening ceremony of the 14th Shanghai International Film Festival.
For more photos from the star-studded Jaeger-LeCoultre public auction including pictures of Asian's most celebrated actors and actresses, click next.