Wed, 27 Nov 2013 08:30:00 GMT

Hamleys opens in Malaysia

Iconic British toy store Hamleys will be marking its first landmark in South East Asia by opening the first flagship store in Kuala Lumpur, Malaysia on the 30th November.

Hamleys opens in Malaysia (© Hamleys)

The finest toyshop in the world, Hamleys is bringing good news to Malaysians! For more than 250 years, Hamleys of London has been the Finest Toy Shop in the World, bringing magical experiences and joy to children of all ages.

Hamleys’ rich history began with William Hamley, a Cornishman from Bodmin, England. In 1760, the first Hamleys store was opened in Holborn, London and in 188, it was moved to Regent Street. Today, Hamleys’ flagship store in London has thousands of toys across 7 floors with over 40,000 different toys!

As a trusted worldwide brand, Hamleys promotes customer loyalty and brand growth through its unique approach to retailing, including in store entertainment, toy demonstration, colourful and engaging store design combined with fantastic Hamleys own brand toys. Millions of families who walk through Hamleys doors are greeted by Hamley and Hattie bear, watch a puppet show or take part in a magic trick. This is how Hamleys wants the customers to experience its unique retail entertainment.